Mondelez World Travel Retail introduces Cadbury Dairy Milk Bubbly, a travel retail exclusive tablet with soft and round bubbles of milk chocolate on the outside. It’s available in two flavor variants – milk chocolate and travel retail exclusive milk chocolate with caramel.
Cadbury Dairy Milk Bubbly also addresses a key pillar of Mondelez WTR’s
Delighting Travelers category vision: encouraging shoppers to purchase more often, says Piotr Pilui, Mondelez Category Development Manager.
“Cadbury Dairy Milk Bubbly perfectly captures the Welcome to Joyville spirit; the feeling when the magical world of Cadbury collides with our own reality, helping us to discover joyful moments in everyday life,” he says.